Why you should create your own “link in bio” link page I’m still surprised by how many instagram accounts use third-party link providers to help visitors find content on their website. In most cases creating your own link in bio page on your own website is easier,...
10 reasons to bring a freelancer into your team Covid-19 has been a challenging time. With some businesses facing changes to the way they work, and the staff they have, it’s time to consider the impact a freelancer can have. Here are a few of my thoughts on how...
Is a logo a brand? Is a logo a brand? The short answer is no. So, what’s the difference? A logo is a graphic signature, a symbol or wordmark that represents your business. A brand is an experience, the whole customer journey – your story. While your logo...
Newsletters and magazines – digital or print? You’ve got some great content, regular news and products to share with your customers or staff. You’ve got an email newsletter – but you’re thinking about levelling up to a professional newsletter design. ...
Podcasts for creative small business owners Featured image @michsole // Unsplash Recently I discovered a fantastic podcast series for creative small business owners. The series, created by photographer Kate Robinson via her Planted With Light website, features a...